Voice Campaign
Voting campaign that advocates for disability voting rights for the visually impaired. Braille was incorporated as part of the visual identity and the campaign’s colors is inspired by color blindness.
Roles
Print Design
Web Design
Digital Design
Website
The website design was inspired by California ‘s ballot design. There is a hover effect in the page’s title where the braille turns into words and an interactive feature when the bubble is clicked.
Stickers
Used the half-tone visual imagery to represent braille and visual impairment. The braille alphabet was also incorporated inside the type.
Posters
“Can’t see, can’t vote” is the slogan chosen for the fictitious voice campaign that calls into attention inaccessibility in absentee ballots. The colors red and blue were chosen to represent dichromatic vision, a type of visual impairment.